PinnedMember-onlyHere are all of my best Medium articles, neatly organized for you.If you’re lurking on my profile, this one’s for you. — I recently published article #251 here on Medium. So, I figured it was a good time to make my articles more organized and easier for new people to find. I publish 30+ articles every month, so the stuff I wrote a few months ago gets lost in the feed. A bit about me I…3 min read3 min read
18 hours agoMember-onlyThe Halo Effect and 7 Other Biases You Need To UnderstandThese are guaranteed to help your sales and marketing — Psychologists have identified numerous cognitive biases that subtly nudge our decisions in one direction or another, often without us even realizing it. These biases play a significant role in shaping our everyday decisions — especially when it comes to our buying decisions. The key to successful marketing is understanding how…Marketing4 min readMarketing4 min read
Published inCopywriter’s Handbook·2 days agoMember-onlyUnderstanding the Basics of Copywriting with ChatGPTFor $20 per month, ChatGPT can be your friendly robot copywriting assistant. GPT and other AI writing tools won’t steal your job if you learn how to use them effectively. You can find plenty of articles and posts explaining why AI can’t produce anything worth reading. ChatGPT’s outputs are only…Copywriting7 min readCopywriting7 min read
2 days agoMember-onlyAI Can’t Build You a Decent Website, YetThere’s an AI tool for everything these days. Every single tech startup and online business is adding “AI” in their name and product description. The power of artificial intelligence is awesome, but there are still plenty of limitations. I scrolled across a Twitter post promoting an AI-powered website builder. I’ve…AI5 min readAI5 min read
4 days agoMember-onlyWhy You Need To Publish 1,000,000 Words on The InternetAfter writing millions of words in the past few years and making a full-time income from writing, this is my best advice. One of my least favorite taglines I see in people’s bio is Aspiring writer. I went to a friend’s wedding this weekend. It was wonderful, but the wedding…Writing7 min readWriting7 min read
5 days agoMember-onlyCreating an Informational Email Course With ChatGPTAn informational email course can be the most valuable thing you create for your business. This is a great tool to collect leads and teach people about your products and services. When people visit your website, they’re not ready to buy. Your visitors may be interested in what you’re offering…ChatGPT6 min readChatGPT6 min read
May 18Member-onlyTesting the Best ChatGPT PluginsNote: This article is a work in progress. So far, I’ve only been able to test four plugins. Save this article to a list as it will be updated as more ChatGPT plugins are made available. Update #1: I missed the fact that you can only have 3 plugins active…ChatGPT5 min readChatGPT5 min read
May 13Member-onlyBard vs ChatGPT: Side By Side ComparisonsThis week, Google released an update to Bard — their AI chatbot. They also removed the waitlist and gave access to 180+ countries and territories, so a lot more people can use Bard. Google said they moved Bard to a new LLM, PaLM 2. This enabled many of the recent…AI7 min readAI7 min read
Published inCopywriter’s Handbook·May 10Member-onlyLearning a New Skill With ChatGPT As Your TutorI’ve never enjoyed going to school, but I love to learn and explore new topics. When I was taking college classes online, I’d have a different tab open with an article or YouTube video that was far more interesting than what the teacher was talking about. I’ve also never bought…AI8 min readAI8 min read
May 9Member-onlySeth Godin’s Advice For Marketing Your New BusinessMarketing and getting customers are some of the biggest challenges new businesses face. In a Semrush survey, the respondents said these were their top 3 marketing challenges: Lack of time and resources Small marketing budget Lack of clear strategy This advice from Seth Godin will help you solve each of…Marketing5 min readMarketing5 min read
